Our Story
We empower growth-focused organizations and leaders to navigate business complexities and drive meaningful impact through their brand.
We dig deeper to better understand your business goals. This clarity brings creative solutions that transform brands into unique personalities that get noticed.
Leadership
Teams
Leadership teams say we understand their complex realties and speak their language of business
Employees
Employees report feeling more engaged and connected
Entrepreneurs
Entrepreneurs begin to think more strategically about their business models
We specialize in crafting brand identities, communication strategies, and corporate trainings. Known for our unique process-driven methodologies, we literally unveil brand DNA’s, using the power of Archetypes.
What sets SIVA apart from other Advisory Firms is our expertise in global branding principles, combined with communication best practices for the most impactful, authentic brand strategies.
Because people just want to be understood before getting noticed. And we have the resources to get them there.
Our clients come for the expertise, and stay for the experience.
SIVA marks the end of a cycle. When SIVA presents itself, change is on its way.
What change are you inviting into your organization?
Shiva means ‘the auspicious one’ in Sanskrit. Its Deity ‘The Destroyer or Transformer’ eliminates that which does not serve, followed by the promise of success.
Our promise is also to transform; to bring a renewed identity and voice to your organization – to your team – to your brand.
We need to forget what we think we are, so that we can become what we really are.
~ Paulo Coelho


Why this obsession with why?
"If you don't know where you want to go, then it doesn't matter which path you take."
- The Cheshire Cat (Alice in Wonderland)
Sabrina Prioletta, Fractional CMO and Founder of SIVA comes with over 20 years of national and global brand management experience.
The corporate world groomed her to achieve award-winning campaigns and retail initiatives that accelerated revenue growth on $60M+ portfolios. The agency world taught her how to transform brand strategies into purposeful, agile initiatives. Sabrina’s passion for branding is sector-agnostic. She has worked in retail, media, finance, aerospace, telecom, and education, to name a few sectors.
Adidas
Molson Coors
Montreal Gazette
Calgon
The Healing Garden
Imperial Tobacco
MKA Fragrance
Rimmel London
Over the years - the trainings, the campaigns, the discovery sessions - something became increasingly evident. If the core of a brand isn’t clear, then its architecture gets compromised. Starting with a solid identity is the only way brands express, transform, and expand indefinitely.
We are a team of seasoned strategists, creatives and content developers who believe in the importance of digging deeper. This clarity transform brands into unique personalities.
Our passion for self-expression and identity is a WHY that never goes away.
SIVA is the voice of your image.


